Today there is more violence, sexism, abusive and hateful content in the U.S. television than ever before, even if they come sugarcoated as comedy. As we approach the 2010 midterm elections, we are witnessing one of the most hateful and racist political campaigns in the history of this young nation. The cases of several young gay men recently committing suicide because of bullying. All of which should be a sign to understand that this society is sick and part of the problem has to do with the U.S. media.
ABC's Modern Family cast. Photo DaemonsTV
To those who watch too much "comedy" in U.S. TV might have lost perspective and don’t understand why we Peruvians in Peru and in the U.S. are protesting this episode.
If you watch the shows in U.S. television today, and compare them with what you saw as a kid, then you understand that the kind of society we expecting to have in the future, when this generation is growing watching unprecedented violence, sexism, disrespect, offensive media every day.
The "Modern Family" sitcom is be watched by millions, many of whom are children who will now think of Peruvians in certain way. Remember, in many U.S. households the only parenting that kids get comes from TV and other media.
The writers and producers of "Modern Family" of American Broadcasting Corporation (ABC) and other broadcasting corporations, need to understand that the protest against its sitcom –which is supposed to promote diversity and respect of different families- is not only about Peruvians, but it's about how the U.S. people sees the rest of the American nations south of the border, or other regions period and especially Mexicans, who are often portrayed so offensively in the U.S. media.
I am sure anyone in this country would be offended if a TV show in other country of the world portrays U.S. peoples as 'extremely fat, drugs-and-sex-addicted, money-obsessed, trashy-TV-consuming people who create wars for no reason'. That would be an extreme generalization that is far from reality, but it could create hatred and rejection of U.S. peoples. Sadly, that is how U.S. citizens are perceived in many countries, and this is also caused by the media in those nations.
By promoting demeaning stereotypes against certain groups, races or nationalities, ABC is planting the seeds for hatred. No wonder why most of the increasing anti-migrant violent crimes in the U.S. are committed by young criminals, who probably learned to hate our Brown communities by what they saw in TV at home. No, I’m not exaggerating.
If you add images and media content with the same message, you are promoting certain ideals and values on people, even if they are false or fiction. We are seeing how racism and xenophobia are currently increasing in the U.S. so when I read the comments of readers in the biggest blog in this country, I can tell that they care less about hateful media content. So I understand that we have become from victims into part of the problem.
"Ah, here we go," Gloria interrupts. "Because, in Colombia, we trip over goats and we kill people in the street. Do you know how offensive that is? Like we're Peruvians!" Photo of the 2009 Bagua massacre in Peru, caused partially by U.S. trade policies.So we must continue protesting all types of hateful media content. Whoever is the target or the creator of such messages.
Indeed, there is violence in Peru and other countries in the Americas like in Mexico, but sadly many times that violence has to do with policies and actions promoted by governments, interest groups and nations like the United States. See photo included in this article.
A friend of mine wrote in my Facebook today: “They are setting the stage to go in and exploit Peru, [which] has so many minerals and resources [the U.S.] want. When you dehumanize you can go do what you like with less backlash. This is classic.”
This friend is a Native American activist who has worked directly with Indigenous peoples of the Amazon forest in Peru, where people are being displaced by private corporations of extractive industries, many of whom are from the United States.
Another friend whom I met recently said that people in the U.S. need to "move on from tolerance, to full acceptance". How can we accept disrespect to people as a norm? When have we lost the sight of what is right and wrong, even is is part of a joke? When are racism and xenophobia stop being reasons for laughter?
The people of the United States are bombarded in a daily basis with distracting media content, including the huge industries of idiotic entertainment, sex-addictive websites, growing illegal drugs consumption, brutality films and violent sports. One has to be blind or dumb not to notice. Many people here in the U.S. are living in a bubble of denial.
Just as an example, while 1 billion people around the world suffer of hunger every day, including 200 million children, and 16,000 kids die every day, but meanwhile this nation has the capacity of conducting two unjustified wars at the same time, and to keep over 1,000 military bases around the world. With that much money, hunger could be eliminated from the face of this planet.
But we are laughing watching stupid TV since it's just comedy.
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